- Posted by Brent on October 29, 2007 23:59
Today Microsoft opened its new free web analytics service to US based customers.
Features include:
- Click and visitor tracking reports
- Marketing campaign reporting and conversion tracking
- Unique demographic and geographic information from your site visitors
Anyone can request an invite to the service - just finished requesting mine. They've also got a forum set up and it's already got 3 entire posts! Really though, it'll be nice to have an alternative to Google Analytics and I look forward to dropping it on a site or 2 and checking it out. IMO if they really want to compete with Google Analytics they are really gonna have to bring it. A good move on their part would be to build a very nice heat map feature into Gatineau, or maybe they could just acquire CrazyEgg - that'd definately pull down some customers and provide them with the huge data resource they need to improve their search engine - which is what it's really about.
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